Why SEO Doesn’t Work

Why SEO Doesn’t Work

When everyone is doing “SEO” – what does that mean to the average guy? Here the heads of both Bing and Google discuss the problem of dealing in a niche when the “big boys” are already optimizing their content.   [signoff]...
Negative SEO?

Negative SEO?

A lot of people talk about negative SEO. That’s where people use black hat techniques – not to improve their own site – but to penalize yours. Here’s Google’s Matt Cutts discussing it.   [signoff]
The Death of SEO

The Death of SEO

Matt Cutts talks about Links Vs Social Signals. If you don’t know who Matt is, he is the head of the Web Spam team at Google. Translation: he’s one important dude.   [signoff]